Advertising Increases the Urge to Smoke Traditional Cigarette: Study

March 16, 2015 12:48 PM

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Researchers from the Annenberg School for Communication at the University of Pennsylvania said that advertisements can have huge impact on the lives of people. Ads can increase the urge to engage in smoking.

The researchers affirmed that after seeing vaping ads, former smokers felt an increased desire to smoke after seeing the ad for the same. In the study, the researchers evaluated the urge to smoke of 301 daily smokers, 272 intermittent smokers and 311 former smokers.

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