Monday’s NBC special, The Maya Rudolph Show just might be what Carol Burnett fans have been channel surfing for since the ’80s. Rudolph’s mission is to bring back the classic variety show, which of late, has proven to be no easy feat. But the Rudolph/NBC approach seems more strategic and significantly different than those attempts that have gone before them and fallen flat. Having grown up on The Carol Burnett Show (1967-1978), I didn’t need to be convinced of the value of variety shows. However, when twenty-somethings confirmed my opinion last night, I realized that The Maya Rudolph Show just might have hit all of the right psychosocial bullet points to achieve its goal.
Play to a bigger demographic. From Saturday Night Live to Bridesmaids, the Emmy-nominated comedic actress has proven she can ignite laughs across generations. Rudolph’s no stranger to classic variety programming, but she’s also cutting-edge and current, which maximizes her across-the-board appeal.