2016 Chevy Spark aims to attract younger buyers

April 2, 2015 7:19 PM

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NEW YORK -- Chevrolet unveiled a redesigned and refined version of its Spark global mini-car on Thursday at the auto show here and in Seoul, South Korea, where the car was developed by General Motors' unit there.

The Spark is sold in more than 40 countries and has probably the youngest demographics of any vehicle in GM's' portfolio, with 26% of buyers under the age of 35.

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