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Apple inks deal with Samsung to distribute iTunes shows on TVs

January 7, 2019 2:42 AM
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(Reuters) - Samsung Electronics Co Ltd (005930.KS) said Sunday that it will add an app to its smart televisions in the coming months to let owners watch content bought on Apple Inc’s (AAPL.O) iTunes service, a possible first sign Apple is looking to distribute its forthcoming television service on devices made by others.

The deal is part of an ongoing strategy shift for Apple, which is facing weak hardware sales in China and a saturated global smart phone market where users are hanging on to their old iPhones longer than ever, hammering its biggest business.

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